Spring Book Show 2011 Authorship 201 Seminar

"How To Become a Successful Author - Getting Down to Business"

Saturday, March 26, 2011
Cobb Galleria Centre, Atlanta, Ga.

You're invited to the Spring Book Show Seminar on Saturday, March 26, 2011. Following is the agenda, including faculty, topics and times. In any given one-hour time slot, you may choose the speaker in Classroom 1 or Classroom 2. Classrooms will be adjacent to one another, and we've allowed time between classes for conferees to move from one room to the other.

Enrollment information appears below the agenda.

Seminar attendees receive free admission to the Spring Book Show - normally $75 per person.

Instructors and the information they will cover:

Mickey Goodman, freelance writer and author, "Ghost Busters: Meeting the Challenges of Ghost-writing and Co-authoring"

Mickey Goodman is an award-winning freelance writer with more than 500 bylined articles in Thomson-Reuters, People Magazine, Veranda, Southern Living, Pink Magazine, Canadian Architecture & Design, Holmes, Atlanta Magazine, The Huffington Post and more. As a result of her reporting, she has appeared on CNN and CNN radio. She also contributed to an anthology, Loss is Inevitable, Grief is Natural, Healing is Gradual.

Authors are often called upon to ghost-write a book for another author, or to co-author a book with someone who has a story to tell but is not an experienced writer. That's the challenge that Mickey (and Eva Friedlander) will discuss. Mickey’s book with Holocaust survivor Eva Friedlander, Nine Lives of a Marriage - A Curious Journey, debuted Aug. 29, 2010, at the Breman Heritage & Holocaust Museum to an audience of nearly 300. To bring the book to life, Mickey had to inhabit the persona of a woman who survived both the Holocaust and her husband’s 45-year affair with another woman. She and her co-author will share the secrets of that successful collaboration.

Lynda Fitzgerald, a multi-genre author with a flair for writing mystery, "Developing Characterization and Writing Dialogue in the novel genre."

Lynda Fitzgerald has done presentations on "Making Rejection Work for You," "Characterization," "Dialogue" and a host of other subjects in workshops. She's a multi-genre author, but one whose true love is writing mystery.  Her latest book, the first in a mystery series entitled LIVE Ringer, was released in April 2010 by Multi-Media Publications. 

Eric and Robin Gagnon are a published husband and wife author team whose presentation is entitled “Have Expertise? Get Published! How to Pitch and Publish your Non-fiction Book.”

Eric Gagnon is co-author of Appetite for Acquisition. He is the founder and president of We Sell Restaurants and wesellrestaurants.com. Prior to the launch of We Sell Restaurants, Eric worked in the financial services industry for Bank of America, Bank of New York and big-five accounting firm KPMG as director of business development. He is a graduate of Francis Marion University and the University of Montreal. Eric is a weekly contributor to the Atlanta radio show "Dishing with Donna," where he hosts a segment on the restaurant and business brokerage industry. Eric is also the president of the Georgia Association of Business Brokers, the state’s only association of business brokers. He is licensed as a broker in both Georgia and Florida.

 

Robin Gagnon, co-author of Appetite for Acquisition and co-founder of We Sell Restaurants has 20 years of marketing experience for Fortune 100 companies. She most recently served as vice president of marketing for Macy's South, a $4 billion division of Federated Department Stores, where she was in charge of advertising, direct mail and credit services. Robin also served as director of advertising, director of merchandising and director of new business development for Meldisco Corp., a billion-dollar footwear company. Robin holds an undergraduate degree in communications from Appalachian State University. She also holds a master's in business administration from the Walker College of Business, ASU, where she graduated first in her class and was named "Outstanding MBA." Robin has served for more than a decade as a member of the ASU Business Advisory Council. Robin is a licensed real estate salesperson in both Georgia and Florida. She is a member of the Business Brokers of Florida. She is a weekly contributor to the Atlanta radio show "Dishing with Donna," where she and Eric host a regular segment on the restaurant and business brokerage industry.

 

Eric and Robin will share their story of taking industry knowledge from hands-on experience to the written page. Thousands of writers have a “book” within them. What’s your specialty? Are you a gourmet cook or a great closet organizer? Industry experts come from all walks of life. If you can write about your expertise in a clear and intriguing way, you may have a winning book proposition. Do you complete the book, or do a few chapters first?  Eric and Robin will tell you what we learned.  Who (if anyone) do you allow to read your book along the way?  Do you start with an outline or just begin writing?   Once you have a contract, then what?  They will share the steps in their one-year journey from the first written word to a published title. Follow these steps to writing and ultimately selling your non-fiction book.    

Noel Griese, Anvil Publishers, "Crash Publishing - Is It Your Gateway to Big Bucks?"

Noel Griese began his career as a newspaper reporter and editor and radio newscaster in the Chicago market. He is the author of widely published articles and 17 books on topics such as cancer treatment and prevention; biography; public relations and crisis communication; and books to movies. He taught English and journalism at the Universities of Wisconsin and Georgia for more than a dozen years, and spent more than 25 years as a corporate public relations executive. Currently the editor of the daily Energy Pipeline News newsletter, he is a book and newsletter  publisher as well as author. He holds three degrees in English and journalism (Phi Beta Kappa, Phi Kappa Phi) from the University of Wisconsin.

 

The term "crash publishing" refers to quickly publishing e-book and print on demand books about topical subjects in which interest is high right now, but may fade if the book doesn't get published until a year or two from now. In his presentation, Noel will discuss two cases, the crash-publishing of a horror novel by four authors wanting to take advantage of the Halloween market, and the crash-publishing of a biography about the notorious White house gate-crashers, Tarik and Michaele Salahi written by "Entertainment Tonight" commentator Diane Dimond and published by uber-agent Charlene Harris.

Man Martin, author and comic strip artist, "Self-Promotion 101."

For seven years, Man Martin wrote and drew the comic strip "Sibling

Revelry" for Universal Press Syndicate. His first novel, Days of the Endless Corvette, was the winner of a Georgia Author of the Year Award in 2008. His second novel, Paradise Dogs, is due out this June from Thomas Dunne Books. Look for him on the web at http://manmartin.blogspot.com.

 

Man will discuss the critical need for authors to publicize and market their books whether they are-self-published or published by one of the New York traditional publishers. Once you sell your book to a publisher, your work is only beginning, he notes. Statistics show it is actually harder to sell a second book than a first. With readership declining, bookstores closing and more competition than ever from video and other media, promoting your own work is a must.

Patricia Patterson, author of Uncertain Choices and many short stories, essays and poetry, "On the Importance of Networking."

Patricia Patterson is the author of Uncertain Choices, published in 2008. She has published her poetry, short stories, and essays in newspapers, magazines, books and online. She has  written articles for Loft Life Magazine and facilitated critique groups. She has studied at various workshops including the Paris Writers Workshop in France and earned her Certificate of Creative Writing from Kennesaw State University. She was a guest speaker at the 2009 Scribblers Writers Conference, St. Simons Island, Ga. She is a member of the Georgia Romance Writers and the Atlanta Writers Club, where she served as VP of Publicity. She resides in Atlanta.

Mara Shalhoup, editor, Creative Loafing, "Stranger than Fiction: True Stories that Read Like Novels"

Mara is a national-award-winning journalist and the current editor-in-chief of Creative Loafing, the pre-eminent alternative newsweekly serving the South. For her first book, she spent four years researching national cocaine syndicate the Black Mafia Family before unveiling the organization, its major players and their ties to hip-hop's elite in BMF: The Rise and Fall of the Black Mafia Family (St. Martin's Press). BMF was named the best general nonfiction book of 2011 by Atlanta Magazine, and in a starred review, Publisher's Weekly praised the author's investigative reporting : "With superb pacing and a thorough handle on her extensive cast, Shalhoup's true crime debut makes a highly addictive read."

 

She will cover the spectrum from true crime to immersion-style journalism, noting that some of the best real-life narratives are as good as anything you can make up. The key to writing startlingly good non-fiction is to know how to capture even the smallest, most telling detail - and spin those bits and pieces into well-developed characters and a gripping plot. Get tips on how to dig up the facts and tune in to the observations that elevate journalism to art. This workshop will delve into a diverse set of skills, everything from organizing your notebook to searching courthouse documents, writing a book proposal to structuring long-form narrative.

Haywood Smith, award-winning historical fiction novelist, "How to Create Characters That Jump Off the Page."

Award-winning author and Atlanta native Haywood Smith didn’t start writing until she was 40, but since her first historical novel was published by St. Martin’s Press in 1996, she has published five more critically acclaimed, award-winning historicals set in England and Scotland about “kick-ass women, men who are men, great love scenes, and accurate istory.” After losing everything in a traumatic divorce, Haywood switched to “hell-hath-no-fury” humorous hardback Southern women’s fiction with Queen Bee of Mimosa Branch, The Red Hat Club, The Red Hat Club Rides Again, Wedding Belles, Ladies of the Lake, and Waking Up in Dixie, making the New York Times Best seller list and USA Today’s Top 50.  Belle Books is currently offering her fun, funny non-fiction handbook titled The 12 Sacred Traditions of Magnificent Mothers-in-Law. Haywood’s next book, Wife-In-Law, goes on sale in Sept. of 2011, and she’s currently working on Out of Warranty for release in fall of 2012.  (And she's also going to college full-time.)

Moderators:

Classroom 1: Noel Griese, author, book and newsletter publisher.

Noel Griese is the CEO of Anvil Publishers/Anvil Brokers, Inc.  See additional biographical details above.

Classroom 2: Mickey Goodman, freelance writer and book author.

Mickey Goodman has written more than 500 bylined articles in publications such as Reuters International, People Magazine, Veranda, Pink, Southern Living, Atlanta Magazine, Atlanta Woman, Points North, Atlanta Style & Design, Atlanta Homes & Lifestyles, Women’s Wear Daily, Divine Caroline.com, and blogs for the Huffington Post. She is president, Southeast Chapter, American Society of Journalists & Authors (ASJA) and a board member. Her new book, "Nine Lives of a Marriage -- A Curious Journey," is a biography of Holocaust survivor Eva Friedlander. The book debuted in August 2010.

Seminar attendees receive free admission to the Spring Book Show - normally $75 per person.

ENROLL NOW TO ASSURE A PLACE. SEATING IS LIMITED! You may enroll by clicking on the appropriate button below, which will take you to our secure Web site.

Following are the tuition fees for the Authorship 101 seminar.

If you register for both the Friday (Authorship 101) and Saturday (Authorship 201) classes after March 18, the registration fee is $110.

If you register for the Saturday (Authorship 201) classes after March 18, the registration fee is $65.

Registration at the door: $125 for both days or $75 for one day.

Please note: Tuition will be refunded in full only if you cancel 5 or more days before the seminar begins.

Have a question? Click on the hyperlink below to send an email to seminar planners at Anvil Publishers in Atlanta.

custserv@anvilpub.com

Contact Information

Telephone:

770-938-0289

 

Fax:

770-493-7232

 

Postal address:

P.O. Box 2694, Tucker, GA 30085-2694

 

Ground Delivery and Mail Address:

Anvil Publishers, 3852 Allsborough Drive, Tucker, GA 30084

 

Electronic mail:

General Information: custserv@anvilpub.com

Copyright © 2001-2010
Last modified: 03/28/11
 

Contact Information

Telephone:

770-938-0289

 

Fax:

770-493-7232

 

Postal address:

P.O. Box 2694, Tucker, GA 30085-2694

 

Ground Delivery and Mail Address:

Anvil Publishers, 3852 Allsborough Drive, Tucker, GA 30084

 

Electronic mail:

General Information: custserv@anvilpub.com

Copyright © 2001-2010
Last modified: 03/28/11