Spring Book Show 2011 Authorship 101 Seminar

"How To Become a Successful Author - The Basics"

Friday, March 25, 2011
Cobb Galleria Centre, Atlanta, Ga.

You're invited to the Spring Book Show Seminar on Friday, March 25, 2011. Following is the agenda, including faculty, topics and times. In any given one-hour time slot, you may choose the speaker in Classroom 1 or Classroom 2. Classrooms will be adjacent to one another, and we've allowed time between classes for conferees to move from one room to the other.

Enrollment information appears below the agenda.

Seminar attendees receive free admission to the Spring Book Show - normally $75 per person.

Instructors and the information they will cover:

Blane Bachelor, journalist, nationally syndicated columnist, author, "10 Pitfalls to Avoid on Your Way to Being Published."

Blane Bachelor is an award-winning, internationally published writer, columnist and author of On Being a Bachelor: Thoughts on Dating, Mating and Relating (Virgil Press), a book based on her popular and long-running column in Atlanta's The Sunday Paper. A former staffer at two metropolitan newspapers, Blane has written hundreds of articles and columns about dating, relationships, travel and pop culture for outlets including Marie Claire, Women’s Health, People.com, Tango.com, Modern Bride, Zink!, the Christian Science Monitor and USA Today. Her popular advice column, called "Ask a Bachelor," is syndicated and appears weekly in metro newspapers across the United States. Visit her website at www.askabachelor.com. And yes, Bachelor is her real last name.

Blane's topic is "10 Pitfalls to Avoid on Your Way to Being Published." In addition to book publication, her topic also will cover magazines and online outlets, as these are often a stepping stone to getting a book into print. Blane will discuss some common missteps of up-and-coming writers (including some that she herself has made!), and how attendees can avoid them and successfully navigate the path to publication.

Peter Bowerman, author of the four award-winning “Well-Fed” titles on making a living as a writer, author and publisher, “The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living"

Peter Bowerman, a veteran commercial freelancer and business coach, is the self-publishing author of the three award-winning Well-Fed Writer titles on lucrative commercial freelancing - writing for businesses, and for hourly rates of $50-125 or more. (www.wellfedwriter.com). In 1993, with no industry experience, no previous paid writing experience and no writing background, Bowerman built a commercial freelancing business from fantasy to full-time in less than four months. His corporate client list has included Coca-Cola, BellSouth, IBM, UPS, Cingular, American Express, Mercedes-Benz and many others. He chronicled his self-publishing success (52,000 copies of his first two books in print and a full-time living for eight-plus years) in the award-winning 2007 release, The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living. (www.wellfedsp.com) Check his book titling service at www.titletailor.com.  
 

Peter's topic is "The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living." Landing a publisher has never been harder. Even when you do, count on anemic royalty rates, 18 to 24 months to publication, and giving up the rights to your book. And you’ll still be expected to do most of the marketing yourself! Yet, thanks to the Internet, self-publishing has become easier, more viable and more potentially lucrative than ever before. Join Peter Bowerman, as he shares his proven strategies for production, promotion and publicity that have yielded 60,000-plus copies of his books in print and a full-time living for eight-plus years.
 

Bonus Content: Brief overview of the high-profit field of “commercial freelancing,” Bowerman’s chosen profession since 1993, the subject of “The Well-Fed Writer” titles, and the vehicle by which he financed his successful self-publishing efforts. 

Rebecca Burns, former editor, Atlanta magazine, "Writing History: There's Gold in Material Right in Your Back Yard."

Rebecca Burns is a former editor of Atlanta magazine. An author and journalist, she focuses on Southern history, race relations and the intersection of race, religion and politics. Her most recent book, an account of the 1968 Atlanta funeral for Martin Luther King Jr., was published by Scribner in January 2011. Titled Burial for a King: Martin Luther King Jr.’s Funeral and the Week that Transformed Atlanta and Rocked the Nation, the book chronicles the seven days between King’s assassination and burial in Atlanta against the backdrop of violent riots, escalating war protests and conflict within the civil rights movement. In 2006, Burns published Rage in the Gate City: The Story of the 1906 Atlanta Race Riot. In 2008, Burns was selected for the PEN/Faulkner Writers in Schools program for Atlanta Public Schools. A second edition of Rage in the Gate City was published by the University of Georgia Press in July 2009.

In her presentation, Rebecca will focus on how to develop historical materials available in your own home town - materials that don't require expensive out-of-town trips.

Angela K. Durden, book coach, author of children’s and business books, editor of a new anthology of business essays, publisher, and businesswoman/owner of Writer for Hire, "Are You Ready for Publication?

Former freelance writer Angela K. Durden is the author of children’s and business books and editor of a new anthology of business essays. She is the owner of Writer for Hire!, a company established in 1992 that provides commercial writing, graphic design, and print brokering services to business. For almost four years, Angela served as editor to an international publication for a trade group, developing it into a tightly focused and much respected publication for the industry. Durden designed and teaches a popular creative writing workshop for children and adults in schools and other venues. She is a member of the Atlanta Writer's Club and will be conducting a weekly Children's Book Writing Workshop in March and April at Eagle Eye Book Store in Decatur, Georgia, on Thursday evenings. In 1999 she set up a small publishing company offering prepublication, editing, and coaching services to new authors. Angela often speaks, writes, and consults on the subjects of the businesses of publishing and commercial writing. 

The Spring Book Show workshop she will conduct is entitled: "Are You Ready for Publication?" Angela asks that those who attend her session bring in their unpublished or soon-to-be re-released works at any stage of development, and that includes any interior and exterior designs. She will review your work with an eye towards marketing, production methods and costs, and will make constructive suggestions for improvement. What will the paying public think of your baby? This workshop will critique unpublished works with attention to the problems and pitfalls of self-editing, the level of quality of editor to seek, and changes in the publishing market. www.angeladurden.com  www.mikeandhisgrandpa.com  Twitter @lovedoggey. Facebook Angela Durden. angeladurden@msn.com   

Echo Garrett, author of My Orange Duffel Bag: A Journey to Radical Change and Why Don’t They Just Get a Job?: One Couple’s Mission to Ending Poverty in their Community, and award-winning journalist, "Finding Your Voice: Writing Inspirational Biography." She will be joined by Sam Bracken of Salt Lake City, Utah, a Franklin Covey inspirational speaker who was the subject of one of her recent books.

Echo has written 10 nonfiction books (three of which garnered six-figure advances via her literary agent) and has ghostwritten three. Her articles have appeared in more than 75 national publications including Parade, Business Week, Delta Sky, The New York Times and Money. She elected to self-publish her latest book My Orange Duffel Bag, which was the November Book of the Month for the nation’s largest book club, the Pulpwood Queens, and has already gone to a second printing after selling out of the first 5,000 copies within a few months of release. She co-founded and leads the Orange Duffel Bag Foundation, a nonprofit that does leadership training for homeless teens and those aging out of foster care based on the self-help principles found in My Orange Duffel Bag. The nonprofit’s work and the book have been featured on CNN. Echo has worked with four top literary agents in the course of her 25-year career and recently signed with nation’s most successful agent for nonfiction, Jan Miller of Dupree Miller.

Echo will be joined by co-author Sam Bracken, who is on the cutting edge of all the new ways to convey your story in his job as general manager of media publishing and consumer products for Franklin Covey. Sam’s inspirational graphic mini-memoir contains transformational 7 Rules for the Road: Desire, Awareness, Meaning, Choice, Love, Change and Gratitude. In deliberately stark, almost poetic fashion, the first part of the book reveals Sam’s harrowing story of growing up in Las Vegas in a family best described as a whacked-out version of The Brady Bunch. Despite suffering unspeakable abuse and being abandoned and homeless at age 15, Sam triumphed over the odds and offers a powerful message of hope, love, forgiveness and gratitude. The book’s title comes from the fact that when Sam was awarded a full-ride football scholarship to the Georgia Institute of Technology and came to Atlanta, everything he owned fit in an orange duffel bag. Sam speaks about his experiences to audiences all over the world.

Jennie Helderman, author of three books, "Tips on writing nonfiction for publication"

Jennie Helderman is an Alabama transplant to Atlanta who earned an award for fiction while writing her third nonfiction book. She has interviewed CEOs for Inc magazine, profiled high-powered women for March magazine, and chaired the editorial board of a 150,000 circulation alumnae quarterly.  Her career, though, was in community development, especially promoting women and children's issues. From 2000-2006 she chaired the board of Alabama's DHR, which oversees a $1.6 billion budget and 520,000 clients per month.

In her workshop, Jennie will discuss "What's involved in telling someone else's story? When do you need permission? How do you get at the heart of an interview? Discussion and tips about interview etiquette, asking sensitive questions, rights and releases, libel and privacy, creative nonfiction vs. straight facts. And when you have the story, where do you sell it?"

Rob Jenkins, nationally known columnist and professor of English, Georgia Perimeter College, "Write What You Know for Pleasure and Dough."

Rob Jenkins is a nationally-known columnist and blogger for The Chronicle of Higher Education. His first book, Building a Career in America's Community Colleges, was published in January 2011 by the American Association of Community Colleges. He also writes a locally syndicated weekly column for The Gwinnett Daily Post, Georgia's second largest daily newspaper. His work has appeared in the Atlanta Journal-Constitution, Gwinnett Magazine, Academe Magazine, The Chronicle Review, The Clearinghouse, and Southern Poetry Review, among other publications. He lives in Gwinnett County and teaches writing at Georgia Perimeter College.

 

Rob's workshop is entitled "Write What You Know for Pleasure and Dough." Learn from a well-known local and national columnist how to become an accomplished, successful non-fiction author - and perhaps even make money at it - just by writing about things you know. His presentation will cover such topics as discovering your voice, finding an audience and identifying potential markets. It will also discuss the importance of building relationships with editors and publishers, marketing yourself both as a writer and a speaker and learning how to tailor your writing for the Internet.  

Ahmad Meradji, CEO Booklogix Publishing Services & Apex Book Manufacturing, "Is Self-Publishing for You? What You Need to Know to Publish Your Book”

Ahmad Meradji has over 25 years of experience in publishing and printing, having been involved in digital printing from its inception at Xerox. He was one of the individuals involved in setting up the first digital book publishing and printing models at Xerox, later serving as a consultant in digital document publishing. Ahmad has a wealth of knowledge in the self- publishing and print-on-demand industries, and as CEO of Booklogix Publishing Services and Apex Book Manufacturing, he is passionate about helping authors self-publish their work.

Not interested in being rejected by the traditional publishing companies? Looking to have a book you’ve written published in a hurry? Then Self-Publishing may be for you, and Ahmad will be discussing that in his workshop. You can get your book published, printed and listed for sale without having to wait for someone else to decide to publish it. With a little know-how and some guidance along the way, you too can publish your own book. Ahmad will explain the basics of self-publishing, including the steps and costs, and why this is a perfect option for many authors. 

Moderators:

Classroom 1: Blane Bachelor, journalist, nationally syndicated columnist, author.

Classroom 2: Angela K. Durden, author of children’s books, editor of a new anthology of business essays, publisher, businesswoman.

Seminar attendees receive free admission to the Spring Book Show - normally $75 per person.

ENROLL NOW TO ASSURE A PLACE. SEATING IS LIMITED! You may enroll by clicking on the appropriate button below, which will take you to our secure Web site.

Following are the tuition fees for the Authorship 101 seminar.

If you register for both the Friday (Authorship 101) and Saturday (Authorship 201) classes after March 18, the registration fee is $110.

If you register for the Friday (Authorship 101) class only after March 18, the registration fee is $65.

Registration at the door: $125 for both days or $75 for one day.

Please note: Tuition will be refunded in full only if you cancel 5 or more days before the seminar begins.

Have a question? Click on the hyperlink below to send an email to seminar planners at Anvil Publishers in Atlanta.

custserv@anvilpub.com

Contact Information

Telephone:

770-938-0289

 

Fax:

770-493-7232

 

Postal address:

P.O. Box 2694, Tucker, GA 30085-2694

 

Ground Delivery and Mail Address:

Anvil Publishers, 3852 Allsborough Drive, Tucker, GA 30084

 

Electronic mail:

General Information: custserv@anvilpub.com

Copyright © 2001-2010
Last modified: 03/28/11